Simple question: Who owns “Us”?
In other words – who owns my profile, who owns your profile?
Does Twitter?
How about Facebook?
Or perhaps Google owns it.
Why is it we are being convinced that someone else, some other company, is best suited to look after our online profiles?
Why is it that we are so willing to hand over the keys to our lives to some company?
Another simple question: How much is your life history, your desires, your dreams, your failures, your travels (both online and offline) worth to you? Is there even a price you can put on them?
In other words – are you willing to sell your ever evolving life’s story to the lowest bidder?
We don’t think much about our profiles when it comes to living online but it is those profiles that are our life story. They are integral to who we are, what we do, and most importantly to our identity. Yet we treat this life story with the most cavalier of attitudes. We hand it over to companies like Twitter, Facebook, and Google without the slightest comprehension of what it is we are giving away.
We are letting companies dictate what can be done with those stories, with our identities. Do we really place such little value in our own worth that we believe that these companies know better?
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I make no bones about it, I’m an old fart. Hell, in terms of Internet speed of time I’m probably a dinosaur. All that means though is that I’ve been around this business for a very long time. Long enough to remember when 300 baud acoustic modems were the hottest ticket around and could set you back a small fortune.
In light of Facebook’s moves this past week there is one term that has once again risen in prominence as discussions around Facebook’s motives increase – that being the concept of identity.
An 





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