Posts with tag "bloggers"

Being a blogger and using 3rd party services

photographs I think I would be pretty safe in saying that the majority of tech bloggers also use other avenues other than their blogs in order to reach out to their readers and engage with them. Services like Twitter, Facebook, and Friendfeed are the most widely used of these various avenues. Along with them we also have support services like TwitPic, twt.fm, yfrog which are used to post pictures to Twitter and the such.

Zee over at The Next Web had an interesting post about services like these and their relation to bloggers trying to create some sort of brand identification with their work.

[….]

You’ll have complete control of the media, it’s on your site forever – no matter what startup gets acquired. It’s easily searchable. You have more ways and places to share the media. You’ll have all your own personal branding on the site because it’s all your design. You can add whatever you want around the media your sharing (your other social site links, announcements, I guess even ads). Of course, thanks to the mass of plugins available, you’ll also be able to choose what URL shorteners you want to use (which does matter), analytics tools, and I could go on.

My point being is. Whether you’ve come to accept it or not, this really is the age of personal branding. Every time you share a photo, video, song you enjoy, whatever – you’re adding to people’s perceptions of what you are like as a person.  Why use another service when with hardly any extra effort, you can control where, when and how your media – and in turn, you – is shared and portrayed.

Personally I agree whole-heartily with Zee on this. Even when it comes to things like images the traffic they can bring to your blog can be a lot more than you might think. I have written on this before and one of the main reason’s why I always try to include a graphic with each post.

Stop treating your blog like cold calling

knocking There is a danger when we step from blogging just for the hell of it over to trying to make it more of a professional occupation. What started out as a fun way to talk about the things that interest us, and in turn hopefully interest the readers who discover us, can easily turn into a daily grind of cranking out word after word.

Chance are in the beginning we worried less about how people found us and more about making what we wrote seem like a warm handshake or pat on the back as we got comfortable together. Now though we worry about reaching out and attracting as much attention as we can. What was once warm and inviting has turned into every post being a cold call trying to attract more and more people.

Blogs can’t do ‘serious’ news is a load of crap

reality-tv One of the biggest slams that traditional media and other such loud-mouthed pundits like to make against blogging is that blogs can’t do in-depth serious types of reporting. These better-than-thou bastions of news would like everyone to think that only they can provide true news coverage, not like those flakey pajama wearing bloggers.

Well just as there are papers like National Enquirer and the New York Post or television shows like Inside Edition there are indeed blogs that are flakey and sensationalistic. However just as there are papers like The New York Times or the Washington Post there blogs with as much desire to dig deep and wide for news and do their best to bring us the very best in coverage – regardless of niche.

One such blog has to be The Wrap which is a blog that concentrates on reporting about entertainment and media. It is run by Sharon Waxman and opened its doors back in January, 2009.

Who owns the news?

newspapers Well it looks like we might have another hot button topic developing and as usual when it comes to blogs and traditional media it is about a journalist claiming that some dirty old blog has stolen their content. The journalist in question is Washington Post’s Ian Shapira who is whining about how Gawker cherry picked his original article for the best quotes and is now making money off of what is basically his work.

Using terms like “the blogosphere’s thrash-and-bash attitude” and “nervous about my precarious career as a newspaper reporter” Shapira paints a picture of a newspaper industry that is being undermined by unethical bloggers. He more than willingly admits to a subversive pleasure when he first saw that his original story had been picked up by Gawker. It wasn’t until his editor asked him where his rage was over how Gawker had stole his story that Shapira started to get angry.