During a day I will end up reading or skimming over 800+ posts just in my RSS reader. That doesn’t take into account any of my Twitter activity or Buzz reading or even email. In my normal work week of Sunday to Saturday this means I have at some point skimmed or read a minimum of 5600 posts of which anywhere from 25 percent t0 40 percent ( a rough estimate given how the feeds are separated in FeedDemon) are social media or social web related.
This amounts to a minimum of 1,400 posts and you know what …. increasingly they are becoming repetitive regurgitation of that same old crap, not to mention boring as fuck.
Blah blah blah – that’s all is seems to be anymore (of course some will say it’s always been this way but I like to give the benefit of the doubt). It might be stupid ass puff pieces that have absolutely nothing to do with social media but because it mentions Twitter it is given 200 words and gets thousands of ReTweets. Or it could be the never ending – and mind numbing – analysis of yet another copy-cat start-up that wouldn’t know an original idea if it jumped up and bit them on the ass.
Social media has become nothing more than a self-pontificating marketplace of wannabe experts and gurus looking to make some quick easy money off of those companies who don’t have a freaking clue as to how they are being conned. Gone are the days where intelligent conversation could linger for days as the concepts and ideas percolated around the blogosphere. Now it’s all a matter of hyping some new services or start-up that is flush with VC money that either serves no purpose or just mimics one of a hundred just like it.
Where is the effort for social change we all had hopes for because of the power that the Social Web promised us?
Instead we get bragging posts about some kid who gets his car towed away and how that Facebook page could drive the company out of business.
Any outrage over things like BP and the oil spill is quickly replaced by the hot news about some new service or some new shiny toy. Any outrage and pressure for change to the greed and damage done by Wall Street parasites pocketing millions made from human suffering is left in the shadows as we play around with yet another toy destined for the deadpool.
Blah blah blah is the only echo we hear anymore from a space that held so much hope and possibility. Crammed into 2,100 word useless pseudo-essays struggling to justify stupid movie analogies we find a vacuum of banality only to see it echoed by others looking to ride the link coattails.
Social media has become nothing more than a boring echo chamber of hucksters and sycophants looking to do nothing more than puff up their own egos. It has become a swampland of branding , buzzwords, and self-gratifying back-slapping. The fact is people don’t want to hear dissenting or differing viewpoints that attack their favorite social media totems. The reality is that if you aren’t among the top tier willing to kiss ass or glad-handing conference goers you will wallow in the darkness of anonymity regardless of how correct or preceptive your writings are.
Blah Blah Blah – welcome to the Social Media blogosphere.
bottom image courtesy of gapingvoid
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